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The Buttery Store

THE BUTTERY STORE NEWS

THE BUTTERY STORE SUMMMER SALE

Sunday 16 June 2013

The Buttery Store Summer Sale

The Buttery Store Summer Sale has now started.  Up to 50% off selected items.  Get involved while you still can!

James Jarvis - Objects in Space at Beach London

Wednesday 05 June 2013

James Jarvis - Objects in Space at Beach London

Glastonbury 2013

Tuesday 04 June 2013

The Buttery Store are heading down to Glastonbury at the end of June.  Check the line up out here, something for everyone.

Tender Spring Summer arrivals

Friday 03 May 2013

Tender has its roots in antique work clothing and machinery, particularly of the Great British Steam Age. Another important face of Tender’s English-made clothing is the nurture which is put into every item: in their research, design, manufacture, and wear. Just as a gardener tends to a vegetable patch, or a shepherd is the tender to a flock of sheep, so it is hoped that Tender products’ owners will live with their clothes, wearing them hard but respecting their provenance and the stories they have to tell.

More Fury

Friday 22 March 2013

Introducing More Fury:
Till death…..We ride!
We ride British and American iron. We drive American Hot Rods. We play vinyl records. We steal hubcaps. We sing Doo-wop on street corners. We eat roadkill for breakfast. We are blue collar. We design and manufacture high quality clothing and accessories for ourselves and our motorcycling brethren. We make these in very limited quantities. We sell by word of mouth. And through selected retailers only after they have passed extensive and rigorous testing. E.g Using 25w50 as a mouth wash. For we are More Fury….. Deviants of the road!

Drinks hustle

Wednesday 13 March 2013

Bar hustling!

How to trim your mustache by the art of manliness

Wednesday 13 March 2013

From the guys over at www.artofmanliness.com

BRAND FOCUS - NEW BALANCE

Monday 11 March 2013

New Balance and The Buttery Store

In 1906 Founder William Riley named the company after observing chickens in his yard maintaining perfect balance on their three-clawed feet, by 1938 Riley had developed the first New Balance shoe.

Today New Balance actively supports domestic manufacturing. New Balance manufactures shoes in five factories across New England, the US and one in England where the factory in the Lake District employs 220 production staff.

The Buttery Store have a fine selection of New Balance this season and we have focused on the 574, 576. and M1500 models using premium materials including Pig Skin.

The History of Edwin

Friday 08 March 2013

Established in Japan 1947

Mr Tsunemi had a passion for denim, which inspired him to import them directly from the United States as no denim was manufactured in Japan at that time.
Used, worn-out and dirty denim which had to be laundered and mended by hand in order to sell on to his customers.

In 1951 domestically manufactured denim was available for the first time in Japan. This product was expensive and of inferior quality compared to its American counterparts.

Mr Tsunemi was driven to create his own denims, with greater sophistication in fits, washes and quality.
From this point on in Edwin denim history, quality, craftsmanship, innovation and integrity have been paramount to the ethos and aesthetic for the brand.

In 1961 Mr. Tsunemi crafted the first pair of Edwin denim jeans.

Utilising the letters D, E, N, I & M (reversing the M creating a W) he created the brand name ‘Edwin’.

By 1963 Edwin had produced the world’s heaviest ringspun denim jean (16oz), featuring the famous three-colour rainbow selvedge, which is still being used today.

In the 1970’s Edwin were the first company in the world to develop ‘old wash’ designed to replicate denim which have been worn from its rigid, unwashed state traditionally designed for workwear due to its durability.

In the 1980’s Edwin invented ‘stone washing’ which revolutionised the entire denim industry and was a pivotal moment in the evolution of denim manufacturing, thus influencing, every denim company in existence today.

In the 1990’s Edwin created the ‘new vintage’ denim concept, which encompasses the subtle beauty of hand replicating vintage washes from archive references pre-dating 1947.

Edwin is an authentic denim brand priding itself on innovation and craftsmanship, utilising exclusive fabrics and fabrication, unique technology, hand wash processes, and continual progression in design and fit.

George Frost Jewelry

Tuesday 05 March 2013

New to the Buttery Store for SS13 George Frost Jewelry, keep a close eye on our updates for scheduled delivery date.
George Frost is a unisex jewelry line founded in New York City and rooted in the past.  Co-designed by Lisa Salzer and creative talents Jon Sneden and Marlon Taylor-Wiles, the debut collection “Love & Luck” is meant to be worn and traded with loved ones.  Rife with symbolism and meaning, the jewelry subtly speaks but never shouts.

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